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marketing

advocacy

+4

Advocacy is the ROI of Feeling Seen

Feb 11, 2026

•

6 min read

Advocacy is the ROI of Feeling Seen

Most brands understand, often through painful experience, that bad word of mouth can hurt them.

Christina Garnett
Christina Garnett

scale

+5

Scale Trust, Not Content
LockSimple

Jan 21, 2026

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3 min read

Scale Trust, Not Content

The brands that win scale trust, not content.

Christina Garnett
Christina Garnett

marketing

+5

An Open Letter to Leadership
LockSimple

Dec 18, 2025

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3 min read

An Open Letter to Leadership

You’re Not Losing Customers. You’re Losing the Plot.

Christina Garnett
Christina Garnett

community

+6

Do the Stuff That Doesn't Scale.
LockSimple

Dec 10, 2025

•

4 min read

Do the Stuff That Doesn't Scale.

It doesn't scale. It COMPOUNDS!!!!

Christina Garnett
Christina Garnett

marketing

+4

AI can't fix what you don't understand.
LockSimple

Dec 8, 2025

•

2 min read

AI can't fix what you don't understand.

You can’t AI your way out of a problem you refuse to understand.

Christina Garnett
Christina Garnett

Business Of CX

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